Podcasts

by Kirk Lowe | May 19, 2016 | |

Mod Marketing for the 21st Century A “No Holds Barred”, highly informative and always entertaining podcast series with Kirk Lowe, Founder and Chief Branding Tactician at TactiBrand and Matt Halloran, President and Founder of Top Advisor Coaching. Episode #...

9 Outcomes of a Good Financial Brand

by Kirk Lowe | Dec 6, 2016 | Best Practices, Branding, Marketing | 0 comments

Tweet A good financial brand is at the core of achieving marketing results. Regardless of how many people you attract with marketing, your marketing campaigns are bound to fail miserably if your story isn’t obvious, compelling and highly relevant.. Brand leakage is...

Equipment to Start Your Financial Podcast

by Kirk Lowe | Nov 30, 2016 | Best Practices, Branding, Marketing | 0 comments

Tweet How to Start Financial Podcasting No one wants to travel all the time to make a podcast. A lot of podcast equipment articles will talk about having in-house recording software. But I don’t think this is realistic. I suspect most advisors will regularly invite...

Launch Your Financial Practice with a Podcast

by Kirk Lowe | Nov 16, 2016 | Best Practices, Branding, Marketing | 0 comments

Tweet Launch Your Financial Podcast If you don’t already know, financial podcasting is on a fast upward trend. As an experienced financial marketer, I’ve seen the start of other trends and this one makes perfect sense for financial advisors to grow their financial...

Should Advisors Blog, Email or Mail

by Kirk Lowe | Nov 1, 2016 | Best Practices, Branding, Marketing | 0 comments

Tweet Let’s say you want to write a timely article and you’re wondering how to distribute it to your readers. You might also be wondering how to write it. And you might also wonder how to make sure it gets read as much as possible. You and thousands of advisors are in...