Episode # 4 – Cold Calls to Content Brawls

by Kirk Lowe and Matt Halloran | ModMarketing

Advisor Content Marketing – A New Era

Cold Calls to Content Brawls –  A quick look at cold calling – why some advisors still do it and why there is a better way – followed by a broad discussion on content building.

Matt and Kirk talk about content mediums and share insights about what content works for practices they’ve helped.